Miss America R.E.I.G.N
Ecommerce Website • Beauty Brand • Miss America Official
Client
R.E.I.G.N. (Beyond Beauty) was the official beauty and cosmetics brand of the Miss America Organization, launched in partnership with Joshua Brands. The brand combined high-quality makeup, skincare, and beauty products with the empowering image and values of Miss America.
Project Overview
We designed and developed a large-scale, full-featured ecommerce website as the official online home for R.E.I.G.N. Beauty. The site needed to reflect the prestige of Miss America while providing a smooth, modern shopping experience for beauty enthusiasts.
What WE Delivered
Built a comprehensive ecommerce platform with a large product catalog, shopping cart, checkout, and customer account management.
Created a clean, feminine design with a strong hero image featuring Miss America talent and premium product photography.
Implemented easy content management so the client could update products, promotions, and news independently.
Added all the advanced features expected of a large beauty ecommerce site (wishlist, search, filters, newsletter signup, social integration, etc.).
Developed dedicated sections for Makeup, Skincare, Brand Story, and Miss America collaborations.
The website successfully served as the flagship online store for the brand, delivering a professional and engaging experience that matched the prestige of the Miss America name.
