Central Park Pizzeria
Restaurant Menu Design • Branding • Ongoing Marketing Support
Client
Central Park Pizzeria is a New York-style pizzeria located in Antigua Guatemala, known for bringing authentic NYC pizza and a sports-bar atmosphere to the city.
Project Overview
We were asked to create their complete menu system and visual identity. The client wanted the menus to feel like a classic New York pizzeria - authentic, energetic, and full of character.
What WE Delivered
Designed a complete restaurant menu system, including the main food menu, drink menu, bar bites menu, and supporting promotional materials.
Created a cohesive visual identity inspired by the energy and personality of a classic New York pizzeria. Every menu was designed to feel authentic, memorable, and easy to navigate while reinforcing the restaurant's brand at every customer touchpoint.
Developed illustrations, typography, and graphic elements that gave the menus a distinctive character while helping create an engaging dining experience.
Provided ongoing creative support through social media graphics and promotional content, ensuring a consistent brand presence across both print and digital platforms.
The finished menu system became more than a collection of menus-it became an extension of the restaurant's identity, helping position Central Park Pizzeria as one of Antigua Guatemala's premier destinations for authentic New York-style pizza and a true sports-bar atmosphere.
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